Own a Club Pilates Studio

Why Club Pilates

No.1 Fastest-Growing Pilates Franchise in the World Now Available in New Zealand.

With over 750+ Franchises across the globe and now in New Zealand, Club Pilates is the largest Pilates Brand in the world and one of the largest franchised fitness brands.

With an established executive model, our self-developed franchise model allows you to scale your business to what you desire, in a way that gives you full support, and ownership over your success.

AS SEEN IN

Be the first to bring the uniqueness of Club Pilates to your community.

Founded in 2007, Club Pilates is the largest Pilates brand in the world, designed with the vision of making Pilates more accessible, approachable, and welcoming to everyone.

Pure to Joseph Pilates’ original Reformer-based Contrology Method, but modernized with group practice and expanded state-of-the-art equipment, Club Pilates offers high-quality, life-changing training at a surprisingly affordable price.

Founded on the belief that Pilates is the path to a fuller, more satisfying physical existence, we believe that being in control of your body helps you to be in control of your life – and that this can begin anytime, regardless of age or fitness level.

Club Pilates is part of the Xponential Fitness family of brands, the curator of leading fitness & wellness brands across every vertical in boutique fitness. With decades of fitness and franchising experience across our team, Xponential Fitness has the resources and network to ensure continued growth and support for our franchise owners.

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The Club Pilates Benefits

Club Pilates Studio

Strong International Brand​

Not only is Club Pilates the largest Pilates brand with strong & consistent consumer appeal, it has a long, proven history of success as a franchise.

High Investment Return

Enjoy a low-cost entry, a recurring revenue model, strong EBITDA margins, and the confidence in our team that has decades of experience in fitness franchising.​

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Exceptional Growth

Leveraging the strength and success of Club Pilates globally, the brand has successfully launched in Australia and is poised for exceptional growth. Extensive first to market and multi unit opportunities are still available.

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Executive Model​

Our franchise model provides a completely scalable business, allowing you to determine your own success. Leverage development costs and national vendor relationships to launch your studio successfully.

Support

Be Coached by Industry Leading Experts

Comprehensive training and extensive ongoing support are pivotal for your success as a Club Pilates Franchise Owner and our team of business specialists will assist you at every single step of your journey.

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Real Estate

Our team will assist you with the site selection and lease negotiation to find the ideal site for your Club Pilates studio.

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Site Build

We'll guide you through the entire build-out process from approved layout and general construction to interior design, music and technology.

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Sales

Enjoy comprehensive and ongoing sales training, monthly calls & expert guidance from pre-sale through to Grand Opening & into sustainability.

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Recruitment

The quality of the instructor and instruction defines a class - receive assistance hiring the most qualified instructors, general managers & sales team.

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Training

Along with your initial 3-day intensive training, you will also experience ongoing marketing, interactive sales, recruitment and retail training in a variety of modes.

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Marketing

The minute you sign your lease, the marketing of your location begins, with personalized support to set you up with all means of generating website traffic and memberships.

Locations

Carefully Selected Locations Available Across New Zealand.

To guarantee ROI and fair competition, part of our process is to conduct detailed demographic research and analysis and hand-picking the territories with the highest potential for success and growth.

This means that the areas that are sold, won’t be available anymore. And with the high demand in the market and franchises selling fast, the most popular areas will be sold out very soon.

Success Stories

Frequently Asked Questions

The majority of your revenue will be from membership sales as well as the retail range and private training. Your membership rates will vary based on area demographics and we will help you set your pricing structure based on your unique market.

Income from each studio varies based on many variables including market size, demographics, efforts made by owners, competency, and economic factors.* During the validation process, you will have the opportunity to speak with Club Pilates owners and ask more specific revenue and income questions. Our Franchise Disclosure Document (FDD) provides you with in-depth information regarding projected annual earnings and revenues.

We pride ourselves on offering extensive, world-class support and training from the minute you sign your agreement. Initially, we have a mandatory training course. Once you have secured a location, we provide weekly sales and marketing calls in the lead up to your opening as well as one-on-one coaching calls & email communication. We also provide a General Manager training course and a Bridge Training course for all Certified Pilates Instructors. Ongoing training available to all franchisees includes National Sales calls, one-on-one sales training calls and constant email communication with the Sales, Retail & Marketing departments.

When you join the Club Pilates family you will receive an operations manual as well as general manager training manual. You will be also be granted access to our online intranet with full access to all creative assets, POS, training modules, library of documents and guides. All of our material and access is designed to help you launch and operate your studio.
 

In comparison to other fitness franchises, the fees for Club Pilates are considerably lower. Our fee structure includes an initial $75,000 franchise fee and ongoingly, 7% royalty on gross sales and 2% on gross sales for the marketing fund.

Along with a reduced initial franchisee fee for additional locations and owning a larger portion of your local area’s market, the financial potential as a multi-unit franchisee is significant.
We will help you determine what areas offer the most viable market and their growth potential as well as offer assistance selecting appropriate sites
We offer the most comprehensive support in real estate scouting and building out your location. We provide start-to-finish build-out coordination including corporate approved layouts, assistance with general construction, interior design, security & technology and manufacturer-direct equipment purchasing.
The main competitors you’ll encounter are other fitness clubs and local pilates studios however our proven system, structure, size and unit economics means you can offer best in class facilities, equipment, instruction, scheduling and better pricing. We can also help you evaluate your competition to ensure you stay competitive.

Yes. You will be granted an exclusive territory. You can discuss how Club Pilates implements its territory development with our sales team or refer to the FDD.

Multi-unit franchisees need the financial capability to establish and build multiple locations over a specific time period in their region; something that can require significant time, funding and human resources.

Request More Info

Ready to explore your opportunities?

If you would like to learn more about the unique benefits offered by Club Pilates and explore the opportunities opened to you, fill out the form to get our Franchise Info Pack delivered to your inbox, as well as further information about our exclusive franchise business model, including:

NZ - Franchise Enquiry - clubpilates.co.nz

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